Getting Started | Overview of the AFGE Communications Department
Check Out Our Top 5 Resources to Build Engagement With Union Members!
Communications Content Planner
The second edition of the AFGE Communications Department content planner is available for download for AFGE leaders and activists. This communications tool is designed to help you stay on track and laser-focused on your digital content planning. While this planner focuses on email campaigns and social media content, you can use it as a basis for all your communications planning.
Over the years, the AFGE Communications Department has strategized with countless locals and has found that content planning is often a major hurdle for AFGE affiliates. How do you know what to post? What about when to post? Where can you get content to share?
This tool will help you answer those questions and stay on track with your communications goals. It will guide you in outlining your goals, creating a content schedule you can stick to, and boosting communications outreach to your members.
How to Build an Email Activist List at Your Worksite
Check out this article to refresh your communications outreach efforts and ensure you are building strong email lists at the local level. A critical piece of this effort is making sure you have the personal email addresses of your members. Going beyond using government-issued email addresses ensures that you can contact your members when employer-based channels are unavailable and helping keep our union’s activist strategies and communications away from agencies’ prying eyes.
How to Create a Facebook Group
Watch this video to learn how to create a Facebook group where you can invite members of your local to connect with other members, share workplace actions, and share information about the latest news and events happening in AFGE.
Sample Newsletter Template
There are so many ways we can communicate, and often our tried-and-true methods do the trick. Newsletters, whether digital or print, are still an effective way to share information with members and keep them informed about issues that matter most to them.
If you’re struggling on where to start with your newsletter, don’t worry, we’ve got you covered!
Video Recording Tips
Watch this video for a few quick tips on how to record videos on your mobile device. These tips are useful for union activists who are just getting started with creating video message for the union.
Microsites for Locals
AFGE's Affiliate Microsite Program allows us to setup websites with AFGE Affiliates (Locals, Districts and Councils). Some of the basic features of the Microsites include the ability to host password protected content for AFGE members only, upload images/documents, provide important contact info for your local members and much more.
There is no need for coding or previous web design knowledge, but someone who is familiar with Microsoft Office and email or social media will have the greatest success. Training and setup will be handled by the Communications Department.
The Affiliate Microsites are cost-free.
