The AFGE Communications Department has launched its first ever content planner for AFGE leaders and activists. This communications tool is designed to help you stay on track and laser-focused on your digital content planning. While this planner focuses on email campaigns and social media content, you can use it as a basis for all your communications planning.
Over the years, the AFGE Communications Department has strategized with countless locals and has found that content planning is often a major hurdle for AFGE affiliates. How do you know what to post? What about when to post? Where can you get content to share?
This tool will help you answer those questions and stay on track with your communications goals. It will guide you in outlining your goals, creating a content schedule you can stick to, and boosting communications outreach to your members.
Check out this article to refresh your communications outreach efforts and ensure you are building strong email lists at the local level. A critical piece of this effort is making sure you have the personal email addresses of your members. Going beyond using government-issued email addresses ensures that you can contact your members when employer-based channels are unavailable and helping keep our union’s activist strategies and communications away from agencies’ prying eyes.
Watch this video to learn how to create a Facebook group where you can invite members of your local to connect with other members, share workplace actions, and share information about the latest news and events happening in AFGE.
There are so many ways we can communicate, and often our tried-and-true methods do the trick. Newsletters, whether digital or print, are still an effective way to share information with members and keep them informed about issues that matter most to them.
If you’re struggling on where to start with your newsletter, don’t worry, we’ve got you covered!
Watch this video for a few quick tips on how to record videos on your mobile device. These tips are useful for union activists who are just getting started with creating video message for the union.